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Escondido Police Department
Tuesday October 16th, 2018 :: 03:28 p.m. PDT

Advisory

Escondido Police Awarded Two Traffic Safety Grants

NEWS RELEASE
FOR IMMEDIATE RELEASE CONTACT: Lt. Mike Kearney
DATE: 10/16/18 PHONE: (760) 839-4901

PREPARED BY: Lt. Mike Kearney
The Escondido Police Department Receives a Traffic Education / Enforcement Grant and a Bicycle/Pedestrian Safety Education Grant

The Escondido Police Department has been awarded a total of $435,000 from the California Office of Traffic Safety (OTS) for a year-long enforcement and public education program. The traffic safety program is intended to educate the public on safe roadway habits and deter people from violating traffic laws or practicing other unsafe behaviors that lead to injuries and fatalities.

The bicycle/pedestrian bicycle safety grant will fund the year-long program that includes a variety of educational activities like bike rodeos, classroom presentations and community events aimed at teaching youth and adults about traffic rules, rights and responsibilities as a pedestrian and bicyclist.

“The California Office of Traffic Safety (OTS) continues to be a great partner with the Escondido Police Department” said Chief of Police, Craig Carter. “Once again we are excited to partner with OTS with a shared goal of increasing safety through education and enforcement.” “We hope that with these grants will increase DUI enforcement and educate both our driving public as well as our walking and bicycling community members.”

The grants from OTS will fund various education and enforcement activities for the 2019 federal fiscal year (Oct. 1, 2018 to Sept. 30, 2019):

• DUI checkpoints and saturation patrols to take suspected alcohol/drug-impaired drivers – and those unlicensed or with a revoked/suspended license – off the road.
• Traffic safety education presentations for youth and community members on distracted, impaired and teen driving, and bicycle/pedestrian safety.
• Patrols at intersections with increased incidents of pedestrian and bike collisions.
• Checking for seat belt and child safety seat compliance.
• Motorcycle safety operations in areas with high rider volume and where higher rate of motorcycle crashes occur.
• Speeding, red light and stop sign enforcement.
• Compilation of DUI “Hot Sheets” identifying repeat DUI offenders
• Probation supervision for high-risk DUI offenders.
• Specialized DUI and drugged driving training to identify and apprehend suspected impaired drivers.

Bicycle and pedestrian deaths account for 29 percent of all roadway deaths in California, and the number of people killed on foot or on a bicycle is growing at an alarming rate. Data from the National Highway Traffic Safety Administration shows 1,014 bicyclists and pedestrians across the state were killed in 2016, a nearly 30 percent increase from 2012. This equates to nearly three bicycle and pedestrian deaths in California every day.

Educational efforts funded by the OTS grant will promote safe behaviors by pedestrians, bicyclists and drivers, including avoiding distractions like cell phones, looking for parked cars that may be pulling out or opening a door, and making yourself visible by wearing bright clothing during the day and reflective materials at night. Educational components on bicycle and pedestrian safety will be especially geared toward children and older adults.

In 2016, 3,623 people were killed in crashes across the state, a 7 percent increase from 2015, according to the National Highway Traffic Safety Administration. Particularly alarming is the rise in pedestrian deaths, with 867 pedestrians killed on California roadways in 2016, a nearly 33 percent increase from 2012. Along with the growing dangers of distracting technologies like phones and drug-impaired driving, this grant funding will provide opportunities to combat these dangerous and illegal behaviors.

“Almost all crashes are preventable,” OTS director Rhonda Craft said. “Education and enforcement go hand in hand helping change behaviors that cause devastating crashes.”

Funding for this program is provided by a grant from the California Office of Traffic Safety, through the National Highway Traffic Safety Administration.

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Address/Location
Escondido Police Department
1163 N. Centre City Parkway
Escondido, CA 92026

Contact
Emergency: 9-1-1
Non-emergencies: 760-839-4722

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